Distribution, engineered
like the product.
Most brands buy marketing in fragments — an agency for ads, a freelancer for content, a tool for email — and own the gaps themselves. Niodge runs the growth engine the same way we build the systems behind it: strategy, creative, media, data and lifecycle, all pointed at the same number.
What the engagement actually includes.
Scope is written down before work begins. Nothing in this list is a line item you discover later.
Strategy & positioning
Market research, audience definition, messaging and offer architecture decided before a single naira of spend.
Performance media
Paid search, social and programmatic run by operators, measured on CAC and payback — never impressions.
Content, social & creative
Campaign concepts, ad creative, social calendars and brand systems produced in-house and tested against performance.
SEO, lifecycle & retention
Search visibility, email/SMS automation and CRM journeys that keep the customers paid media wins.
A sequence, not a pitch.
- / 01
Network integrity audit
Pixels, GA4, CRM and attribution fixed first — because scaling on broken data is burning budget.
- / 02
Position & plan
Messaging, channel economics and a quarter-by-quarter growth plan agreed in writing.
- / 03
Launch campaigns
Creative, media and lifecycle shipped weekly — every asset tied to a metric.
- / 04
Refine. Certify. Scale.
Under-performing channels and creative are replaced at our cost; winners get the budget.
Other ways we partner.
Tell us what you need to ship. We will scope it.
A strategy session is a working hour with the partners who would run your engagement — not a sales call. You leave with a scope, a sequence and a number.